TCL Adds 4K Roku TVs, Steps Up Promotion, Expands Distribution – TWICE

“TCL wants to maintain its status as the fastest-growing TV brand in the U.S. by rolling out its first 4K Ultra HD Roku TVs and by spending more on advertising and promotion in the next 90 to 120 days than it did in the past three years combined, said Chris Larson, TCL North America sales and marketing VP.”

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Online video could soon come to your cable box, with help from Frequency – Newteevee

“Video curation startup Frequency wants to make it easier for TV makers and pay TV operators to add online video to their devices.

Cable operators and TV manufacturers could soon add short-form online video content to their TV programming guides, thanks to a new SDK from Frequency.

That’s why Frequency is now offering a set of SDKs that allows TV operators as well as consumer electronics manufacturers to integrate Freuency-curated videos right into their own platforms. These SDKs, which are dubbed Frequency Source, already power Frequency’s own mobile video curation apps, as well as apps the company built for TV sets from Samsung, TCL and Hisense as well as Amazon’s new Fire TV.”

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Roku TVs to hit stores fall 2014 | nScreenMedia

Roku announced Monday that, working with TV manufacturers Hisense and TCL, it will ship Roku TVs in fall 2014. Roku TV will combine linear television with 1200 Internet channels in

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a unified experience. Six models will be available with screen sizes from 32” to 55”, and all will be controlled with either a simple 20 button remote or with a smartphone using the Roku app.”

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Roku renews bid for the living room with streaming-ready Roku TVs | engadget

Up until now, Roku’s bid for the living room has mainly come in the form of its puck-like streaming players and sticks. These devices, priced at below $100, are a cheap way for consumers to augment existing HDTVs and make them ‘smarter.’ But now Roku’s getting into the TV hardware business directly. It’s partnered up with six manufacturers, of which Hisense and TCL are the first to be announced, to produce a line of Roku TVs that come pre-loaded with the company’s streaming software. These sets aren’t planned to hit retail until sometime later this fall, but at CES 2014, we’ll be getting a first look at what’s in store.”

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